125: Disrupting the Online Coaching Sphere with Devon Brooks

Uncategorized May 21, 2019


In today’s episode, we are thrilled to be joined by serial entrepreneur and badass businesswoman, Devon Brooks. Devon started her entrepreneurial journey in her early 20s when she co-founded Blo, the world’s first and largest franchise of blow-dry bars.

After almost a decade of digging into purpose and leadership, while supporting hundreds of creatives, professionals, startups, and founders as a coach, Devon has set her sights on re-imagining the personal development landscape. Born from her own frustrations with a lack of accessibility and exceptional technology in the coaching space, her newest venture, Sphere, enhances the experience of personal coaching.

Today she is here sharing her insights into what it takes to build and scale a successful business, learning on the job, and the importance of coaching in today’s world. It’s a juicy conversation, so let’s dive in.





  • How Devon views being an entrepreneur [ 2:32 ]
  • Where the idea for Devon’s first business Blo came from [ 4:53 ]
  • How Devon pivoted from a brick-and-mortar business to an online business [ 8:10 ]
  • The deficiencies in the business of coaching that Devon found [ 11:40 ]
  • How yoga and meditation have influenced accessibility to coaching [ 15:10 ]
  • Current average salaries of coaches in the US [ 17:20 ]
  • How Sphere adds integrity to the online coaching space [ 20:06 ]
  • The opportunity that is currently available in the coaching industry [ 25:02 ]
  • How Devon applied a class pass business model to coaching [ 27:20 ]
  • How Devon doses her self-care as an entrepreneur and mother [ 31:27 ]



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